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WILLIE'S WAY MEDIA ROOM

 

CONTACTS

Your deadline is important to us, so if you need help in a hurry, we'll do everything we can to respond immediately. Please don't hesitate to call 270-365-1536 to reach Phillip directly, or contact one of the numbers below.

Media Contacts:

Jessica Church
John Wiley & Sons
415-782-3242
jchurch@wiley.com

Susan Van Hooser
270-365-1536
info@vanhooser.com

 

 

 

 

PRESS RELEASES

Customer Service Book Hits # 1 at Barnes and Noble! (PDF)

Van Hooser's Latest Book Now Available! (PDF)

 

WILLIE'S WAY NEWS

A "Wow" Customer Service Example on YouTube

Customer Service "Willie's Way" on YouTube

Remarkable Customer Service

Interview with Gary Bremerman, PowerUp English, June 27, 2007

Game of Service
Sales and Service Excellence, Dec, 2006

Peak Your Profits: Wooing, Wowing and Winning Customers
Naplesnews.com, July 14, 2006

Defuse the Difficult Diner
By Peter Vogt, Monster.com, Oct 24, 2005

Jack Covert Selects: Willie's Way
800 CEO Read Blog, September 6, 2005

 

STORY IDEAS

Phillip Van Hooser has been a valuable media resource for over 20 years. His ideas and articles have been featured in dozens of magazines and in more than 200 newspapers throughout the United States. He also has been featured on numerous radio and television programs. He'll gladly answer your questions, help you develop a story, or provide great anecdotes to illustrate key points of a story. Talk to him in person or e-mail your questions and he will respond quickly.

Here are just a few story ideas that your readers, listeners or viewers may be interested in. Whether you're creating a generic customer service story or need to develop a very targeted angle, let us help! (And yes, we can offer specific examples and anecdotes from real companies!)

  • How to approach a customer for the first time
  • How the environment affects a customer's expectations of service
  • How to introduce yourself to a customer (it's not as obvious as you may think)
  • Why failure to acknowledge a customer properly can spell doom for your business
  • How your daily routine affects your ability to serve your customers
  • How to give your customers your undivided attention
  • Ways customers can and will seek revenge for bad service
  • Why and how to mine customers for information that will help you make a sale
  • Using common sense to customer service isn't that common
  • Why you should never simply respond with "It's our policy."
  • What can happen when you bend the rules for a customer
  • Why your last words to a customer can make or break your business
  • How employee retention affects customer retention (and vice versa)

 

PHOTOS

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